Enter the website URL and campaign information
Fill out all fields marked with an asterisk (*), and the campaign URL will be generated for you.
website URL
The full website URL (e.g. https://www.example.com)
redirect url
Where the url will redirect to. Always include https://campaign ID
The ads campaign id.campaign source
The referrer (e.g. google, newslettercampaign medium *
Marketing medium (e.g. cpc, banner, email)campaign name
Product, promo code, or slogan (e.g. spring_sale) One of campaign name or campaign id are required.campaign term
Identify the paid keywordscampaign content
Use to differentiate adsShare the generated campaign URL
Use this URL in any promotional channels you want to be associated with this custom campaign.
generated URL
Example: https://www.example.com?utm_source=google%2C+newsletter&utm_medium=banner%2C+email&utm_campaign=ticket_campaign&utm_id=abc.123
More information and examples for each parameter
The following table gives a detailed explanation and example of each of the campaign parameters:
| Parameter | Required | Example | Description |
|---|---|---|---|
|
Campaign ID utm_id | No | abc.123 | Used to identify which ads campaign this referral references. Use utm_id to identify a specific ads campaign. |
|
Campaign Source utm_source | Yes | Use utm_source to identify a search engine, newsletter name, or other source. | |
|
Campaign Medium utm_medium | Yes | cpc | Use utm_medium to identify a medium such as email or cost-per-click. |
Campaign Name utm_campaign | No | spring_sale |
Used for keyword analysis. Use utm_campaign to identify a specific product promotion or strategic campaign. |
Campaign Term utm_term | No | running+shoes |
Used for paid search. Use utm_term to note the keywords for this ad. |
|
Campaign Content utm_content | No | logolink | Used for A/B testing and content-targeted ads. Use utm_content to differentiate ads or links that point to the same URL. |